Tuesday, February 5, 2013

Beyonce's Gold Chevron Minx by Lisa Logan

Prepping for the Superbowl 

Background Dancer Nails 

Background Dancers

Beyonce  with Gold and Matte Chevron MINX during Halftime 

Gold and Matte Chevron Minx during the Superbowl Press Conference 

Gold and Matte Chevron

Beyoncé’s Minx Nail Fashion at the Superbowl:
  Behind the Scenes by Celebrity Nail Stylist Lisa Logan

No one on the planet can deny that Beyoncè’s halftime performance at the Superbowl was sheer perfection… and New York celebrity nail stylist Lisa Logan can attest that reaching that level of perfection takes a ton of preparation!

On Saturday, January 26 at 5:00 pm in the evening, celebrity nail stylist and salon owner Lisa Logan received a phone call asking her to jump on the first available flight to New Orleans to create the nail styles for Beyoncé  and her backup dancers that would be performing at the Superbowl halftime extravaganza.

Why the urgency a week before the event?  The next morning, Beyoncé’s team would be filming highly specialized holographic effects for the top-secret halftime spectacle, and all the backup dancers and Beyoncé needed to have their nails styled with Minx, the solid nail coating that is the undisputed leader in high impact nail fashion.

“As soon as I arrived at the hotel, I began working on creating super long nail tips covered with the Gold and Matte Gold Chevron Minx that would be worn by the backup dancers,” explained Lisa.  “The process was very time consuming because the nails were going to be used in the holographic segment where it looks like Beyoncé has multiple arms (see screen shot attached), so all the dancers had to be wearing the same design.  And, because the nails were so long, I needed to use two Minx templates to cover each tip.”  (See exclusive photos of backup dancers taken by Lisa Logan).

Lisa completed applying Minx to the tips around 4:00 am, and was back at the hotel just 3 hours later, ready to apply the finished Minx  to the ten backup dancers who were arriving to begin filming.  By noon on January 27, Beyoncé had also arrived and Lisa applied the same Matte Gold Chevron Minx to her nails as well, pointing out that “since the hologram was made to look like Beyoncé had multiple arms, obviously everyone had to be wearing the same design for the video.” 

Beyoncé, who last month posted a custom Minx design inspired by New York artist Jean-Michel Basquiat on Instagram (see attached Instagram photo), often wears custom Minx colors and designs, with the Minx metallics a particular favorite due to the high impact it delivers on stage and on the red carpet. 

Since Minx is the only patented heat-activated solid nail coating, Lisa explains that the nail coating literally conforms to the actual shape of the nail, and can last up to two weeks on the fingers and six weeks on the toes.  Beyoncé’s perfectly Minxed nails at the Superbowl halftime show were the same set that had been applied a full week prior, and were the same Minx she wore for her January 31 press conference in which she sang a superb live rendition of the national anthem . 

Fans who would love to experience Minx can purchase their own DIY Minx nails by logging on to the www.MinxTastingRoom.com, or can have a set professionally applied at a Minx-certified salon found through the www.MinxNails.com salon finder.

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