KROIA Giveaway !!!!

KROIA is this new amazing skin care line that uses Chromotherapy (read below) to deliver the best skin ever!!

Chromotherapy or colour therapy is an ancient form of therapy that recognizes that certain colours are infused with healing and balancing energies. KROIA harnesses the power of colour’s healing properties and makes them bioavailable through a harmonious synergy of active ingredients. KROIA products are carefully formulated with the purest colour signature extracts and essential oils, the latest breakthrough in bio-science and gemstones to maximize the therapeutic benefits of colour to restore balance, harmony and rejuvenation. KROIA allows your skin to reach true balance for pure radiant and optimum skin health.

The first product available from this fab line is the Active Foaming Moisturizer , which is a lightweight, daily moisturizing foam that liquifies on contact to provide optimal skin hydration ( a must ! - moisture is key to beautiful skin) and enhanced absorption using KROIA's exclusive Bio-Chroma Waters.

KROIA Yellow Therapy

Illuminate + Revitalize Active Foaming Moisturizer

Yellow, a radiant color that reflects “light,” knowledge, ideas and the intellect. The sun shines with its rays of light to awaken our senses and energize the world.

KROIA’s Yellow Therapy Illuminate + Revitalize Active Foaming Moisturizer is a lightweight, daily moisturizing foam which helps to stimulate, hydrate and revive tired, dull-looking skin.

I was very pleased with the benefits of using this moisturizer first thing in the morning.

KROIA Pink Therapy

Intensive Renewal Active Foaming Moisturizer

Pink, the universal color of love, affection and femininity. It signifies compassion and unconditional love to all humanity

KROIA’s Pink Therapy Intensive Renewal Active Foaming Moisturizer is a lightweight, daily moisturizing foam which helps prevent the visible signs of aging now and is the answer to a younger-looking future.

This is the best option for 35+ users, when Anti-Aging products are being incorporated more within your beauty regimen. Everyone can use this, but I feel that the 35+ demographic will benefit the most.

KROIA Blue Therapy

Active Calm + Balance Foaming Moisturizer

Blue, the colour of truth, promotes peace of mind by helping us connect with our spiritual side.


KROIA's Blue Therapy Calm + Balance Active Foaming Moisturizer is a lightweight, daily moisturizing foam to hydrate and sooth sensitive or irritated skin for a healthy and more balanced complexion.

I like using the Blue Therapy Moisturizer at night , right before bed.

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GIVEAWAY !!!!!!!!

ONE lucky winner will get the privilege to be one of the FIRST to try out the AMAZING Active Foaming Moisturizer !!

Here's the rules.

1. Only one entry per reader , please follow all the contest entry rules, they're very EASY!!!!
2. Deadline to enter is Thursday, July 9, 2009 at 11:59 pm, the Lucky winner will be revealed on Monday , July 13, 2009.
3. Email Me ( assistant@deessemagazine.com) with the subject "KROIA Giveaway" , with the Moisturizer that you'd like to try, and why. Please INCLUDE your contact details ( where to send in the event you are the winner) .
4. Check back here on the 10th to see if you are the LUCKY winner!!!


GOOD LUCK !!!!!!

Isabella Oliver 365 Sale !!!!

Fall/Winter 2009 Hair Trends by Guido

Autumn / Winter 2009 hair trends can be placed into four sub-categories as defined by Guido (Redken Creative Consultant) : New Classics , Height of Fashion, Masculine/Feminine and Texture Variations.

Milan AW 09


Prada
Texture Variations

Versace
Masculine /Feminine

Alberta Ferretti
New Classics

Bottega Veneta
Masculine /Feminine

Paris AW 09


Lanvin
New Classics
**I love this take on the classic "ponytail" , one of my favorite looks**

Chloé
Texture Variations

Louis Vuitton
Height of Fashion

Loewe

New Classics
** This is what I call the "old faithful" , this style will never let you down, its quick, and easy , and will always "work" **

Jean Paul Gaultier
Height of Fashion

London AW 09

Luella
Textured Variation

Here's a little background information on the mastermind behind the hair that graced the A/W 09 runways .

Guido
Redken Creative Consultant

Growing up in Dorset, England, Guido was always inquisitive about style and inspired by
fashion and beauty magazines featuring the works of notables such as Barry Lategan,
Bruce Webber and Dutch hairstylist Christian whose freestyle approach pushed
boundaries of his time. It was during the early eighties when subculture movements like
New Wave, Indie and Goth co-existed and shaped a creative set that changed hair
trends in cutting and coloring. All this, sparked Guido’s interest in hairdressing. Guido
began training at Vidal Sassoon in London in 1983, then worked at the Clifford Stafford
salon and eventually hooked up with David Sims who was an assistant photographer at
the time. From their collaborations, he discovered his eye and love for hair in fashion.
Now, Guido is considered to be one of the world’s most conceptual hairstylists. Having a
strong presence in the industry for over 20 years, Guido has brought his radically
expressive style to runway shows, fashion advertising campaigns and editorial work for
such noted magazines as American, Italian and French Vogue, W and Allure
Guido’s artistic and technical design skills led him to partner with Redken as the brand’s
Creative Consultant in 2005. Since then, he has worked hand-in-hand with Redken,
providing seasonal hair trends, acting as a brand ambassador at editorial photo shoots
and fashion shows, representing Redken in the media, and creating key looks for Redken campaigns.

His client roster includes A-list designers like Prada, Versace, Marc Jacobs, Calvin Klein,
Lanvin, Balenciaga, Jean Paul Gaultier, Miu Miu, Ralph Lauren, Versace, Donna Karan,
Louis Vuitton, and Robert Cavalli. He works regularly with renowned photographers
including, Steve Meisel, David Sims, and Mert Alas & Marcus Piggott.

FASHION DELIVERS Pay IT Forward Event

MISSION

The mission of Fashion delivers Charitable Foundation, inc. is to unify the men’s and women’s apparel and home industries to donate new product in order to aid victims of disasters and individuals in need throughout the year.

This year Fashion Delivers was honoring 5 up-and-coming industry leaders are recognized for using their fashion skills for the greater good at the Pay It Forward Event . This years honorees included : I/denti/tee, Linda Loudermilk, Philanthropist , Chloe Jo Berman and The Jones Apparel Group . This fabulous event was hosted by LL Cool J , and also featured a performance from the band Tamarama ( remember Whitney from "The City"'s hot beau??? Yup.. his band performed , and they were good actually!) This was a an amazing event, and the best part is that it is open to the public ( us consumers ) to attend !!! So for the Third Annual Pay It Forward event , you should make it a DEF must on your calender of things "to do" !!!



Disclaimer : I'm not a professional photographer, Beauty / Accessories are more my speed .. so please , don't hold it against me! I tried my best !! :)

Story boards of the five honorees.

Nyasha Zimucha
Miss Africa USA 2009

Tamarama performing..

Tiki Time Anyone ?????

So summer is Officially here today, and what better a time to send your nails on a tropical vacation!!!! I totally suggest the Tiki Time Orly Summer 2009 Collection.

Here are puddle shots of my three favorite shades from the collection :

Sol Cabana
(soft orange crème)

What's summer without a fiery orange to light up your ensemble.

Teeny Bikini
(classic red crème)

This is an endearing yet very girly shade of red.

Mint Mojito
(lime green crème)

This color is just DIVINE on the nails (trust ME!!) .. it's sure to get you tons and tons of compliments.

You can check out www.orlybeauty.com for more information on ORLY products.

Happy Summer !!!!!!!!!

Posh by Jeffrey Campbel Giveaway Contest !!!

You have got to be a FOOL not to enter this fabulous contest !!! I mean, look at those shoes !!!

For contest rules, and information click here

Join MyBorghese Beauty !!!!!!

My Borghese Beauty is an online community (a forum) for Borghese users to share, learn and discuss health & beauty topics in a warm, inviting environment.

What more can you possibly ask for?????

check out www.myborghesebeauty.com

Zoya asks.. TRUTH or DARE ?????

Fall 2009 Collection Preview from Zoya

available July 15th 2009





For those who like to "play by the rules" .... The Truth Collection




Described as classic, bright and straightforward - this collection includes:

( Penny - copper gold metallic, Kalmia - rose copper metallic, Salma - scarlet red metallic, Isla - venetian red metallic, Anaka - fuchsia metallic glimmer, Drew - mauve rose metallic )

For the "Femme Fetales" .... the DARE collection

Described as edgy, dark and mysterious - this collection includes:

(Vanessa - blue red cream, Ciara - burgundy plum cream, Demi - purple mauve cream, Pinta - inky violet cream, Envy - gleaming Jade green, Ibiza - gleaming Sapphire blue (with a little shimmer too) )

Toy Watch .. The MUST have accessory !!!!

Anyone that knows me knows that I am NOT a watch person, but thanks to this uber fab company TOY WATCH - and their yummy selection of watches.. I've had a change of heart.

If you are part of the Twitter craze , def , def , definitely follow TOY WATCH on Twitter
and you never know, you might be one of the lucky winners of these watches - that are coveted by everyone from the first lady ( pic, below) to Naomi Campbell. You have to follow on Twitter to get more info!!

Michelle Obama with the Neon Plasteramic - Ultra Violet

Some of my favorite styles :

Neon Plasteramic - Plutonium Pink

Plasteramic - Pink (with Double Crystal Bezel)

Yellow Jelly Plasteramic

Color Tattoo - Hibiscus White

DIY Frizz Free Curls with the help of Redken

June 1st , marked the debut of Redken's online DIY series "The Hair Files" dedicated to achieving frizz-free curls at home . An accomplishment so many of us can't seem to achieve. You can view the video by clicking here .

Last week, I was lucky enough to view the pre-screening, which was delightful - where Rodney Cutler himself ( Redken -Cutler Salon) gave us an introduction to the video, as well as answered any questions we had. We were also lucky enough to have Toby Lightman ( music featured on the series) , serve as our in-house hair model - conducting the DIY methods before our very own eyes.

Check out the pics below :

Rodney explaining the process of the new non-updo style - another great option for curly hair types. This look has graced the red carpets for some time, and Toby Lightman ( she's great!!) was showing how it can be easily be done yourself.

Toby hard at work.


Rodney stepped in for a quick second to lend a hand.

Et voila !!! the finished product !!

Here are the key products needed to achieve stellar curls sans frizz at home :
( Also featured in the Hair Files)

**Please check out Redken.com for Salons in your area that carry AUTHENTIC Redken products - in the event you don't already purchase Redken **

Fresh Curls Anti-Frizz Shiner

Fresh Curls Shampoo



Fresh Curls Conditioner

Curl Force 17 Texturizing Spray Gel

Ringlet 07 Curl Perfector

MAKE Your CFDA Vote !!!!!

Alejandro Ingelmo

I live for accessories !!! so he gets my VOTE!!!!!! shoes are to DIE for !

My other favorites are ....

Marc Jacobs

Alexander Wang

And you thought the most important vote was done in November ??? Think again.. It's that time of year again... The CDFA Fashion Awards ( June 15th) are right around the corner.. and its our vote.. the people's vote for our Favorite American Designer that matters !!! so please, please GO MAKE YOUR POPULAR VOTE (<--- click there) , and you will be entered into the WWD.com Popular Vote contest to win tickets to a fashion show during New York Fashion week ( more details on WWD.com) . YOU CAN VOTE MORE THAN ONCE PEOPLE !!!!

Now get to it !!!!!!!!!!!!!!!!!!!!!!!!